LoopOS has been awarded the title of Digital With Purpose 2025 winner, triumphing in the first-ever edition of the award. Organized by the Global Enabling Sustainability Initiative (GeSI) and Unicorn Factory Lisboa, this international competition recognizes purpose-driven startups using technology to accelerate the UN Sustainable Development Goals.
Winning this inaugural edition positions LoopOS as a leading force in digital innovation for circular economy, reinforcing its mission to make circularity scalable, measurable, and accessible for businesses of all sizes.
Empowering Circularity Through Technology
Traditional ERP systems were not designed for reverse logistics, reuse or recommerce but LoopOS was.
As a modular, no-code circular ERP, it enables organizations to launch and scale take-back, repair, resale, rental and recycling programs with agility. The platform connects stakeholders across the product lifecycle - brands, refurbishers, logistics, marketplaces, and consumers offering orchestration, traceability and measurable sustainability impact.
Today, LoopOS is trusted by over 100 brands across sectors including retail, electronics, fashion and logistics. With a focus on fast-to-market execution, LoopOS helps reduce waste, optimize operations, and unlock new revenue streams.
Why This Award Matters
The Digital With Purpose Startup Award highlights solutions that deliver real-world, scalable impact. By winning the first edition of the award in 2025, LoopOS joins a select group of innovators working at the intersection of technology, climate action, and digital inclusion.
LoopOS was selected as the Digital With Purpose 2025 winner for:
- Enabling circular business models across multiple industries;
- Offering a fast-to-deploy, customizable & intuitive platform;
- Delivering real-time environmental and economic performance data:
- Supporting inclusive, collaborative value chains.
This recognition follows previous awards from European innovation programs such as EIT Urban Mobility’s Scale-Up Programme, reinforcing LoopOS’s commitment to building technology for sustainable impact.
LoopOS in Action: Circularity at Scale
Our circular ERP empowers industry leaders to implement and scale their circular economy strategies:
- FNAC: Launched its device trade-in and refurbishment program with LoopOS in Portugal and successfully expanded it to Spain and France - driving significant reductions in e-waste and increasing product recovery;
- MediaMarkt: Uses LoopOS to manage multi-channel recommerce and extend product lifecycles across European operations;
- Decathlon & Auchan: Coordinate large-scale resale, rental, and reverse logistics flows, turning returns and repairs into revenue opportunities.
With built-in dashboards, LoopOS clients track impact in real time from CO₂ saved to items recovered, and translate that into actionable ESG reporting.
FAQs: Digital With Purpose 2025 Winner
What is the Digital With Purpose Award?
The Digital With Purpose Startup Award is a global competition organized by Gesi and Unicorn Factory Lisboa. It celebrates startups whose digital solutions accelerate the UN Sustainable Development Goals, particularly in climate, inclusion, and circularity.
Who can apply?
Startups with innovative tech solutions, a clear sustainability commitmentwith United Nation’s Sustainable Development Goals, at a minimum MVP stage.
Is it worth applying even if we don’t win?
Yes! Although the program is still in its early stages (2025 being the first edition), it already demonstrated concrete benefits for all applicants.
Startups that applied received 4 months of access to Unicorn Factory Lisboa’s Greenhub membership, an innovation hub for green-focused stakeholders. This included:
- Coworking days and event room access;
- Branding and awareness support;
- Community channel access and networking;
- Technical workshops and member-only activities;
- Exclusive perks and mentorship opportunities.
While future editions may evolve, this precedent suggests that meaningful rewards for all participants are likely to continue.
What are the evaluation criteria?
The jury's assessment will take into account the following criteria:
- Solidity - How strong is the solution provided, from a technical and functionalperspective?
- Innovation - How innovative is the technology presented, breaking newground in problem-solving, serving sustainability?
- Scalability - What is the potential impact of the technology on the market?
- Effectiveness - How competent is the solution presented in addressing thespecific challenge or need it was designed to meet?
- Sustainability - How contributing is the solution to the UN SustainableDevelopment Goals?
- Team - How fitting and qualified is the team to implement the project?
What’s Next?
As the Digital With Purpose 2025 winner, LoopOS will continue expanding across Europe, launching AI-powered orchestration tools and accelerating adoption in sectors with untapped circular potential.
This milestone strengthens our mission: to remove the friction from circular adoption and make sustainable models not only possible but scalable, measurable and profitable.
